It Cosmetics Confidence in a Cleanser: A quick review

It Cosmetics Confidence in a Cleanser: A quick review


What is it: An age-defying serum containing cleanser that gently cleanses and balances skin. Ophthalmologist tested, soap and sulfate free, this formula was developed with plastic surgeons to be effective at taking the day off your face (including waterproof makeup!) while not stripping skin of hydration.

Beauty bonus: Clean feeling and moisturizing?! Yep, this one delivers!

Beauty bummer: Small observation rather than a bummer — if you like lots of bubbles with your cleansing experience, this one is a no sudser.

Overall: We are seeing this brand a lot lately so when we got a chance to try the skin care, we were excited. The formula is quite thick when dispensed and feels like a cream cleanser when rubbed on skin. This was disappointing to us at first, usually cream cleaners miss the mark for us but this one rinsed away clean leaving skin feeling very fresh. Where some of the combo cream/gel cleansers are too moisturizing (is that a thing,? Apparently for us) this one, while not stripping the moisture away from our skin still left it feeling like we actually washed our face. We know now if we want a moisturizing cleanser to reach for a serum containing one!

Would recommend? Yes

Price:$ 36

Where to buy: Sephora

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